Enrollment Closes at 11:59 PM on Wednesday November 30th.

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Genesis Is Now Closed.

An Exclusive Invite From Billion Dollar Copywriter Stefan Georgi 
And His 9-Figure Producing Partners Luke Mills & Mario Castelli…

“Try Our Genesis Mentorship Program… And We’ll Give You ALL The Expert Training, Direct Copy Feedback, Proven Client-Getting Strategies, And Crucial Mindset Shifts To Make A Full-Time Copywriting Income… While Unlocking The Freedom To Enjoy Life!”

Genesis By Copy Accelerator Is The FIRST Ever FULLY Customized Copywriter Mentorship Program That Hands You A PERSONALIZED Roadmap For Rapidly Improving Your Copy Skills… Booking Yourself Solid With Quality Clients… And Smashing The 5K… 10K… 15K+/Month Mark As A Copywriter!

Keep Reading If You’d Like To…
  • Get Mentored By Stefan Georgi, Luke Mills, Mario Castelli, And Our Other A-List Copy Coaches

    (Who’ve written multiple controls for Agora, Primal Health, VShred, Modern Millionaires and other direct response giants)
  • “Borrow” PROVEN Strategies And Outreach Templates For Landing Dream Clients And Building A Thriving Freelancing Career

    (You’ll work with HIGHLY-successful copywriters earning multiple 6-figures a year consistently. And they’ll share ALL their best secrets for booking yourself solid with ideal clients… no matter how early into your journey you are.)
  • Use Our Proprietary ORACLE Precision-Feedback System That ENSURES Your Copy Gets Better Week After Week 

    (With this TARGETED feedback from world-class copywriters, you’ll quickly surpass writers who spend all their time hand copying 40 year old sales letters or listening to unproven theory.)
  • Receive PERSONALIZED Copywriting Road Maps… Outlining The EXACT Steps To Take RIGHT NOW To SHORTCUT Your Path To The Copywriting Promised Land!

    (Our Genesis members get bigger wins in WEEKS than they used to get in YEARS… because we get you OUT of “Learning” mode and INTO “Earning” mode ASAP.)
  • ​Access The FULL Copy Accelerator Training Library… with HUNDREDS of hours of ADVANCED lessons on VSLs, Sales Letters, Ads, Emails, Advertorials… and anything else you’d ever be asked to write. 

    (This library is LITERALLY worth over $100,000.00. And it’ll make you a LETHAL WEAPON for any client you choose to work with as a copywriter/CMO/or CRO.)
  • Get A FREE Virtual Ticket To Our Famous Copy Accelerator LIVE Events!

    (These events are regularly attended by the BIGGEST companies in direct response, eCom, and web3.0… and many of them are ACTIVELY looking to hire copywriters.)
  • Plus so much more! 
But enrollment is ONLY open for a short window of time! 

So if you want in on this life-changing mentorship program… make sure you read every word of this page BEFORE it’s too late.
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An Urgent Message From Stefan Georgi:
 
We messed up.

There’s a MAJOR problem with our Genesis Mentoring Program.

You see…

When we decided to build Genesis, we didn’t just want to create the “BEST” copywriter coaching program out there.
Stefan Georgi
CEO of Copy Accelerator
We wanted to set the bar UNREACHABLY high…

Deliver such life-changing results for our writers… 

(no matter WHERE you are on your copywriting journey…)

And create a program MORE valuable than our members could have hoped for in their wildest dreams.

The problem is… 

We actually accomplished this.

With Genesis, we’ve created a mindblowing copywriter mentorship program unlike ANYTHING that’s ever existed before.

So why is that a problem?

Well… it actually makes the program HARDER for us to promote.

Because now, when we simply share the truth about Genesis…

When we mention all the ways Genesis helps copywriters shortcut your path to the top… 

And how Genesis helps you consistently increase your copy skills, confidence, clients, and income potential…

It kind of seems “hard to believe.”

Because discussing all the amazing resources we’ve packed into Genesis…

Makes this special mentorship program sound “too good to be true.”

So just TALKING about Genesis can come across like we’re bragging or “being salesy.”

The good news is:

We don’t HAVE to talk about Genesis.

Because now that the program’s been open for a little over a month…

And we’ve already started changing dozens of lives…

We can let the smart members who joined Genesis do all the talking FOR us.

So you DON’T have to take my word for how amazing Genesis is…

You can hear it from happily paying members like Claudio Buhr.

Claudio’s a copywriter from Germany who joined Genesis back at the end of October, and…

After Jumping On A SINGLE Call With Me, Luke, and Mario…

Claudio Went Out And Landed A High-Paying Client Right Away.

The best part is…

This wasn’t some warm referral that luckily fell into his lap.

Claudio landed this client from cold outreach… 

Which he was NEVER able to accomplish in TWO years before Genesis.

Yet we helped him break that barrier on ONE call… in a matter of days after he joined.
All this new momentum allowed him to increase his rates by 25% in his very first month.

(We’ll DOUBLE his prices soon.)

And he’s even on his way to landing full sales letter jobs.
Pretty cool story, right?

Maybe it’s just a fluke…

Then again… what if it ISN’T?

What if these are the kind of results that have become normalized inside Genesis?

Because we can also tell you about Orson Stawiarski…

A copywriter from Adelaide, South Australia…

Who just graduated high school LAST year.

Well… Orson joined Genesis on October 27th…

And by November 8th…

He landed a $100,000 client.

(Yes, really.)

He went from making $200 a month… to SIX-FIGURES a year… within 12 days of joining Genesis.

And while we wouldn’t dare take all the credit for that…

(Orson’s a stud.)

Orson’s tried other programs in the past…

And it was very clear to him that Genesis is in a league of its own.
Or what about Dan Bagniuk…

Who’s joined other copy mentorship programs in the past…

But says he’s improved more during ONE month in Genesis than from everything he’s been doing in the last 18 months.
Dan’s already crossed the 10K/month mark…

(He’s just getting warmed up.)

And says that Genesis is easily worth 5 figures a month.

(Even though it doesn’t cost anywhere NEAR that.)

And another “rising star” 6-figure copywriter Patrick Brennan agreed with that estimate.
In fact…

NEARLY every single Genesis member we’ve talked to has been AMAZED by how much value we’ve packed into this program.
And how much CONFIDENCE we’ve given them…
Plus how we’ve taken the usually lonely, confusing journey of becoming a successful copywriter…

And simplified it ALL as part of a step-by-step roadmap…

Where anyone willing to take action and “do the work…”

Is pretty much GUARANTEED to change their lives.
And while ALL of this is obviously extremely rewarding to see…

(We have dozens more glowing reviews, which we’ll share later…)

We CAN’T say that it’s actually surprising to us.

Because none of this happened by accident or coincidence.

EVERY Single Aspect Of Genesis Has Been Carefully Designed… To Help Our Members Generate LIFE-CHANGING WINS In The Fastest Amount Of Time Possible!

Because unlike some “copy coaches” who may have had a few good months here and there…

The three of us (Stefan, Luke, and Mario) know what it’s like to start at the absolute BOTTOM of the copywriting world…

(Working for FREE)


And rise ALL the way to the TOP of the mountain!

In other words…

Genesis Is A Mentorship Program Created FOR Copywriters By 3 Of The Most Successful, Highest PAID Copywriters Active Today!

Not to sound douchey… but that’s an important point to make.

Because you don’t want to put your copywriting CAREER in the hands of someone who BECAME a coach because they couldn’t ever cut it as a copywriter…

(You’d be shocked at what we knew “behind the scenes.”)

Or someone who MAY have been great once… during THEIR time… ten+ years ago.

Because things change FAST in this industry.

And those who step away from the game…

Fall out of touch quickly.

Yet that’s not the case with us.

Because we’re all still ACTIVE in the trenches.
  • We regularly work with clients who pay us upwards of $50,000.00+ UPFRONT to tackle their projects.
  • The 3 of us combined have literally helped generate MORE revenue with our copy than the annual GDP of 15 whole COUNTRIES. 
  • We also regularly HIRE copywriters for our OWN offers… and for offers we have rev share and equity stakes in.
So we have a FULL understanding of the current copywriting/freelance climate.

We Know EXACTLY What You Need To Help You Rise Up The Copywriting Ranks… As Quickly And Smoothly As Possible!

And equally as important… we know what you DON’T need.

You don’t need another copywriting course that’s going to sit on your hard drive unopened.

You don’t need some overpriced swipe file that you barely dig into.

You don’t need to hand copy 5000 letters.

You don’t need to listen to 47 different copywriting podcasts.

You don’t need somebody to lie to you about your current skill level… so that you “feel good.”

We aren’t here to string you along… and create the ILLUSION of progress…

We’re here to help you get REALLY fucking good at writing copy… 

And to make sure you get paid accordingly.

To put it simply…

If You Want To Go From “The Learning Phase” To “The EARNING Phase” As Quickly As Possible, You Need LIVE Mentorship!

You need REAL training from top copywriters who are ACTIVELY crushing it into today’s most competitive markets.

(Not just giving you a bunch of untested theory so they can sound smart.)

You need REAL, targeted feedback… so you can assess your CURRENT
strengths and weaknesses as a copywriter… and discover what you need
to improve on.

(The BETTER your copy gets, the EASIER it becomes for you to make money. Period.)

You need PROVEN client getting strategies and outreach templates from high-earning freelancers… so you can put yourself on the radar of your IDEAL clients… no matter WHAT your current skill level is.

(You’re just ONE “dream client” away from changing your life… and being able to operate from a position of power and leverage… instead of hungry desperation.)

Simply put…

You need coaching, and guidance, and ongoing support from world-class copywriters…

Who can identify the CURRENT phase you’re in…

And give you a step-by-step roadmap for advancing to the NEXT phase as a copywriter.

That’s what Genesis is.

We Spent MONTHS Identifying The 5 Common Phases Most Copywriters Get “Stuck” In, Which Stops You From Hitting 15K+/Month…

And Developed Step-By-Step Roadmaps For Blasting Through Those Phases As Quickly As Possible! 

That’s why Genesis has been such a mind blowing experience for our members.

Because we don’t just hand out blanket advice.

First… we actually DIAGNOSE where you’re currently AT.

Then give you CUSTOMIZED coaching that’s going to move the needle for you right away.

Because what’s GREAT advice for writers on one phase of the journey…

Can actually be TERRIBLE advice for writers who are in another phase.

And it takes REAL-WORLD EXPERIENCE to be able to know the differences and nuances.

If You Identify With One Of These 5 Phases (Or Feel Like You’re Stuck Between 2 Of Them), Then You Can CHANGE Your Life By Joining Genesis Today…

Because these are the 5 common phases that copywriters who are struggling to get to $15K/month fall into.
Phase #1: The Rookie
This is where you’re new to the whole copywriting and direct response world. 

You’ve heard about people making money with this copywriting thing, and you want in…

But you need fundamentals.

You need a path forward to producing usable copy. You need to know where to start. 

Right now, you probably feel lost. 

And you need confidence too. 

You know others have had success, but you're wondering if that success is really possible for you as well.

Where We Want You To Be In 90 Days From Now:

We want you to have confidence. To gain a clear vision and a feeling of momentum. 

We want you to know what you need to do to keep progressing, growing, and working towards consistency….

And we want to make sure you’re avoiding the roadblocks that most people encounter.

We want you to understand ALL kinds of copy.

We want to help you put together a BADASS portfolio… that you’re PROUD to show to prospective clients.

And within 90 days from joining Genesis...

We want you to have gotten your first 3 paying clients…, and be on the path to a consistent $3k to $5k per month in copywriting income…

With the FOUNDATION in place to go MUCH further from there.

Within 6 months from now, we want you making $5k - $8k per month.

Within 12 months from now, we want you making $8k - $10k per month.

Within 18 months from now, we want you making $15k+ per month and unlocking REAL freedom.

(For some people in this phase, it’s going to happen MUCH quicker.
But these are our baseline expectations.)
Phase #2: "The Student"
You keep reading about copy and buying courses, but you put off actually WRITING copy.

You don’t have regular clients but you DO have massive imposter syndrome.

And it’s STOPPING you from continuing to improve.

You feel stuck… and you need to be guided from inaction to action.

You need to get better at copy (through FEEDBACK)...

And you need to start getting experience (and wins) working with clients.

Less “studying” and more IMPLEMENTATION.

Where We Want You To Be In 90 Days From Now:

We want you to have eliminated your imposter syndrome. 

We want you gaining confidence, because you’re actually applying all the trainings you’ve studied.

You’re able to recognize good copy vs. bad copy…

And you have a clear understanding of what it takes to succeed.

Very importantly…

You broke the cycle of shiny object syndrome…

The habit of being a course junkie…

The life of the info junkie…

And the identity of being a "maybe tomorrow" person.

You’ve gotten OFF off the sidelines and actually started playing the game…

(Which is where you ACTUALLY improve.)

You understand ALL kinds of copy… how to evaluate good copy vs. bad copy… and you’ve even written, and gotten feedback, on virtually every type of copy through our training system we’ve created.

You know how to do cold outreach, leverage freelancing tools, onboard a client, conduct a sales call, set proper expectations and more.

You’re actually landing clients consistently.

You’re no longer a nervous copywriter, but a confident one…

And we want you to be generating a minimum of $5k per month within 90 Days of joining Genesis.

Additional Notes:

Similar to The Rookie…

Within 6 months from now, we want you making $5k - $8k per month.

Within 12 months from now, we want you making $8k - $10k per month.

Within 18 months from now, we want you making $15k+ per month and having reached escape velocity.

(And especially with Students, we noticed that they can make MASSIVE leaps VERY quickly… once we get them OUT of perpetual LEARNING mode and into actual EARNING mode.)
Phase #3: "The Lone Wolf"
A lot of the writers who follow me tend to fall into this category.

As a Lone Wolf, you’ve studied copy and you’re no stranger to working with clients…

But your world is also plagued by a lack of clarity.

You often don’t get data from clients. 

You have no idea whether your copy is good or bad. 

You rarely get feedback from others on your copy…except maybe from the occasional client (who likely isn’t even qualified to judge).

It often feels like you are lost and directionless…

And you need a clear path to both improve, and to know where all of this is leading.

Where We Want You To Be In 90 Days From Now:

You’re CONFIDENT in your work....

And you know that your copy is good and that it’s going to convert.

That's important:

Your copy doesn’t just "make the client happy," it actually makes that client money too.

You feel like a professional who is truly providing value to others (enabling you to charge more)...

You’ve realized that you know WAY more than you thought you did, and you stop underestimating yourself...

You’re part of a supportive community, and no longer feel like you’re writing in a vacuum...

You have massive momentum. No longer feeling lost, but confident…

And you’ve begun to enter an "Ascension Mode"…

Which is a mode where you’re getting very close to that beautiful life of FREEDOM.

Within 90 days of joining Genesis…

We want you to have increased your monthly income by AT LEAST 50%... without having to work more…

So if you’re doing $5k/month right now, we want you at $7.5k/month in 90 days…

Or if you’re doing $8k per month now, we want you at $12k/month in 90 days.

These might sound like some big jumps…

But we’ve actually found that getting those gains for Lone Wolves is pretty easy…

Because usually folks in this category are a lot better than they think they are…

They just need confidence and mentorship to get them to the next level.

Additional Notes:

Within 6 months from now, we want you $10k+ per month CONSISTENTLY

Within 12 months from now, we want you making $15k per month and starting to enjoy the “Copywriter Dream Life…” 

Where you start unlocking opportunities for rev share deals, new ventures, high paid retainers, and much more.

As with everything, this can all happen MUCH faster for certain people, but these are our bare minimum targets for those who join Genesis and follow our advice.
Phase #4: "The Grinder"
This is what happens when the Lone Wolf doesn’t have the right mentorship and moves horizontally in their career, instead of vertically.

The Grinder typically works at an agency or in-house somewhere….

You’re on a retainer or a full time salary…

But you also often feel overworked and underpaid. You’re always "beating the clock" and you have no time to think or really strategize.

As a grinder, it can feel like you’re always putting out B/C Level work (because you have to rush)…

And you want higher paying clients, and to work on projects with more potential…

But you’re afraid to leave your current gig…

Because you don’t know if you’re good enough or if you can get consistent clients on your own.

Where We Want You To Be In 90 Days From Now:

We want you to have a lot more CONFIDENCE.

Confidence that you can hunt for clients for yourself…

And confidence that you can "say no" and set boundaries.

You should be starting to feel balanced in your life, instead of like you’re rushed and constantly need to "catch up."

We want you to be able to take time off.

Go on vacations.

Have real freedom and flexibility…

And to be in a position where you are able to prioritize quality over quantity.

From a skillset perspective…

We want you to have all of the systems and processes you need to actually streamline your work and maximize efficiency.

And from an income perspective…

In 90 Days from now we want you to be making more money than you are now, while working at least 25% less hours than you do currently.

We also want you to have the ability to replace your agency or in-house role while you do it…

To start phasing out the low-paying worth with higher paying jobs.

Additional Notes:

Similar to the Lone Wolf…

Within 6 months from now, we want you $10k+ per month CONSISTENTLY

Within 12 months from now, we want you making $15k per month and starting to explore more lucrative, life-changing opportunities… like rev share deals, new ventures, 10K/month retainers, etc.

And as with everything else, this can all happen much faster for certain people, but again… we’re trying to set REALISTIC expectations here.

Finally… this brings us to…
Phase #5: "The Journeyman"
As a Journeyman (or woman), you’ve been writing for at least a few years now.

You’re pretty seasoned and you typically bring in $4k to $8k per month…

And you may have even gotten a few nice wins for your clients over the years…

Though those have been inconsistent, and you’re not entirely sure why some things you created did great while some bombed.

One challenge you’re facing currently is there’s no clear path to improvement.

It can feel like you’re stuck at a certain skill level and an income ceiling. You are paying the bills, but you’re not getting wealthy.

You know that you could be making way more money, becoming much more in-demand, and getting way better results for your client if you could just "level up."

The question is, how do you do that?

Where We Want You To Be In 90 Days From Now:

In 90 Days from now we want you to feel, act, and think like the professional you already are.

You have a clear lead-flow plan and the ability to get high paying clients and easily onboard them.

You also have the confidence that comes from knowing you can write any type of copy and it’ll perform.

We want you to become a full "T-stack" copywriter...

Meaning that you’ll go deepest on copy still…but you’ll also understand digital marketing as a whole…

Including funnels, ads, strategy, etc.

And you’ll have OPTIONS at this point too.

The option to keep going deeper and working towards building an empire - making "0.01% Copywriter Income" as you do…

Or the option to start enjoying your life more…

To live the “laptop lifestyle” where you’ve got a great income, clients are flowing to you easily, and you’re making great money…

But where you’re also free to travel the world, spend more time with your family, pursue hobbies, or do whatever else it is that you want to do.

We want you to increase your copywriting income by at least 50% in the next 90 days.

This will put many in The Journeyman phase into “Dream Life” territory.

And then we want to help you make sure that, once you reach that new level… you actually STAY there.

By avoiding the pitfalls and gravity that often pulls folks back down towards the earth.

Additional Notes:

Within 6 months from now, we want you at over $15k per month and to be living a world of ABUNDANCE.

Within 12 months from now we want you at $20k or $30k per month and we want you putting cash away, making aspirational purchases, and to have a real plan to become not just "cash flow rich" but wealthy…

As you begin partnering on or possibly even launching your OWN offers.

(Since you’re fully leveled up… and know that every project you work on has a HIGH chance of success.)

Now… these phases obviously aren’t some “exact science…”

But MOST copywriters identify with one of these phases…

(Or find themselves “stuck” between two similar phases…)

And Knowing Which Phase You’re In NOW… Gives Us A STRONG Starting Point To Get You Results FAST!

Because we’ve created COMPREHENSIVE step-by-step road maps for ALL 5 of these phases…

Showing you EXACTLY what you need to focus on… to break through in your copywriting career.

In fact…

I’ll Even Show You An Example Of What Our Roadmaps Look Like… So You Can See How Much Thought Went Into Creating Them!

As you can see…

Those roadmaps vary greatly as far as what we get our writers to focus on.

Because we’re laser-focused on getting our writers the BIGGEST wins as quickly as possible.

But regardless of WHICH of the 5 Phases you’re currently in…

ALL Of Our Roadmaps Cover The 3 Key Areas Of Successful Copywriting:

Skillset, Mindset, And “Biz Set.”

Inside Genesis, we focus on boosting your SKILLSET…

So you can write more compelling copy… 

Generate better results…

And CONSISTENTLY boost conversions and AOVs for the clients lucky enough to work with you.

We’ll turn you into a force who is CAPABLE of writing ANY form of copy needed.

(Even though we’ll help you SPECIALIZE and MASTER certain specific skill paths like Email, Ads, or Advertorials.)

We focus on maximizing your MINDSET…

So you can shake free of imposter syndrome FOREVER…

Start writing with more confidence…

And begin to fearlessly go after clients… and actually charge what you’re worth.

Obviously, we’re going to make sure you ACTUALLY get good…

So we aren’t going to use mindset as a crutch.

But we’re ALSO going to make sure your mindset leads the way FOR you…

Allowing you to seek consistent growth and progression… instead of holding you back.

Finally, we focus on developing your BIZ SET.

This includes ALL the fundamentals on running a thriving copywriting business.

From finding (and vetting) your ideal clients…

To presenting yourself in a way that gets them excited to work with you…

To FILLING your pipeline with profitable deals…

So you can operate from a position of ABUNDANCE…

And consistently increase your copywriting income month after month…

Without being taken advantage of.

These 3 Areas Are CRUCIAL To Your Success As A Copywriter… And Inside Genesis, We Give You ALL The Resources You Could EVER Dream Of… For Maximizing All 3!

Remember when I said that simply talking about the Genesis program makes it seem “too good to be true?”

Well… you’re about to see WHY.

Because here’s just a sample of what you get access to as a member of Genesis.

The Genesis by CA “Skills Mastery Platform” (a $45,000 Value)

i.

The MONDAY Gospels

i. The MONDAY Gospels

These are our core live trainings that happen LIVE every Monday at 10 am Pacific Time, and they are also recorded.
 
During these INTERACTIVE weekly trainings, you’re introduced to powerful copywriting and CRO techniques, shown plenty of examples, and be given opportunities to practice and IMPLEMENT what you learn.

We don’t just firehose you with theory… to try and show off “how smart we are.”

These calls are DEDICATED to giving you REAL SKILLS that you can take into the marketplace right away.

So after we share important concepts with you…

We work on those concepts TOGETHER as a GROUP…

To ENSURE you leave each Monday call with NEW SKILLS you can actually implement.
 
We call these calls “The Gospels” because these trainings will give you ALL the key foundations and essentials….
 
That way you’ve got everything required to go as far as you want to in the world of copywriting and digital marketing.
 
Each call is run by a combination of Stefan, Luke, Mario, or other A-List Copywriters and special guests…
 
Folks who are MASTERS on the topics we’re focusing on at the time…
 
Which means with Genesis…
 
You’ll have world-class media buyers, people running 9 figure offers, the guys and gals running the largest Email Lists in the world, and today’s top active copywriters…
 
All teaching you what they know and interacting with you on a weekly basis.
 
Here’s a small sneak peek at some of the upcoming trainings we have planned for our Monday Gospels…
  • Emotional and Psychographic Research (R)
  • ​Unique Mechanisms in 2023 (M)
  • VSL + Copy Breakdowns (An Ongoing Series Dissecting Winning Copy That’s Working RIGHT NOW)
  • How to Write Interactive VSLs
  • Revisiting Copywriting Briefs (B)
  • ​​Fundamentals of Free + Shipping Funnels - Copy, Structure & Economics
  • How to Write Great Leads
  • ​The Commandments of Effective Long-Form Copy (C)
  • The Art of the Podcast VSL
  • ​Writing Winning Headlines
  • ​eComm Foundations – A Six Part Series with the Leading Experts
  • Writing Winning Upsells for Any Funnel Type
  • ​Downsells 
  • ​Creating Dialed-in Checkout Pages 
  • ​How to Rapidly Generate Big Ideas
  • ​​Revenue Optimization Essentials
  • ​Fundamentals of Low-Ticket Funnels - Copy, Structure & Economics
  • The Email Copy Masterclass 
  • ​Fundamentals of Mid-Ticket Funnels – Copy, Structure & Economics
  • ​The Strategy Behind Email Marketing
  • Fundamentals of High-Ticket Funnels - Copy, Structure & Economics
  • ​The Facebook Ads Deep Dive – Writing Winners, Parsing Data, and Running Campaigns
  • How to Beat A Control
  • How to Write Story Based Emails, Topical Emails, and Curiosity Emails
  • How to Write High-Converting Short Format VSLs
  • ​Offer Economics – How to Use Numbers and Data to Optimize and Scale
  • ​(CRO) Foundations
  • ​Quiz Funnels - Copy, Structure & Economics
  • ​A/B Testing Foundations
  • ​Understanding Design Principles in Funnels (and How it Impacts Conversions)
  • ​The Art (and Science) of Storytelling in Copy
  • ​​The TikTok Ads Deep Dive – Writing Winners, Parsing Data, and Running Campaigns
  • ​Creating Unicorn Offers
  • Lead Gen Funnels - Copy, Structure & Economics 
  • YouTube Ads Deep Dive - Writing Winners, Parsing Data, and Running Campaigns 
  • ​Fundamentals of Supplement Funnels - Copy, Structure, Economics, and more
  • High Converting Closes and No-Brainer Guarantees
  • Foundations in Affiliate Marketing
  • Mastering Transitions in Your Sales Copy
  • ​The Native Ads Deep Dive – Writing Winners, Parsing Data, and Running Campaigns
  • ​Rapid Editing – How to Proof and Tweak Your Copy in a Fraction of the Time It Takes You Right Now
  • ​The Swiping Mastery Blueprint
  • How to Fix Broken and Dying Offers
  • ​Emotional Response Marketing Foundations
  • Essentials in AD and Copy Compliance
  • ​SMS Marketing 101 
  • ​Crafting Winning Advertorials
Pretty Epic, right? 

And these “Monday Gospel” calls are just one small piece of the Genesis Platform. 

Next we have our…

ii.

Freelancer Revelations

ii. Freelancer Revelations

This is a SECOND weekly live training that we provide to our Genesis Members, and it happens LIVE on Thursdays at 10 am Pacific.
 
These calls are usually hosted by the great Brian Speronello…

A true FREELANCING professional…

And top-tier copywriter who consistently makes multiple six figures a year…

WITHOUT overworking himself or sacrificing his time and lifestyle freedom.

And the reason he’s able to accomplish this… is because he has fully DIALED IN systems for finding, securing, and maximizing the lifetime value of clients.

During these calls…
 
Our members will be given proven blueprints for acquiring new clients no matter where you are in your journey…
 
Along with actionable advice for when and how to increase rates, how to close more of the right clients, strategies for negotiating royalty and rev share deals, and so much more.

In addition to having Brian (and usually Luke Mills) on these WEEKLY calls…

We’ll ALSO bring in occasional guest experts… who EXCEL at client acquisition.
 
And we’ll cover all kinds of important cutting-edge strategies, like:
  • Leveraging Freelancing Platforms to Get Real High-Quality Clients
  • ​Cold (and Warm) DMs that Actually Work
  • ​Social Posting for Buzz and Inbound Client-Flow
  • How to Stand Out Above 95% of Your Competition When You Apply For Gigs
  • ​Secrets to Getting Clients Through Networking and Live Events
  • ​How to Avoid Common Pitfalls that Leave You Unpaid and Unhappy
  • ​Essentials to Negotiating Long-Term Retainers
  • ​And so much more.
We know that getting clients is a huge part of your success…
 
And with our Freelancer Revelation calls…
 
Now you’ll be getting mentorship and strategies from some of the top earning freelancers in the world.
 
Then, in addition to the weekly trainings you get through our Monday Gospels and Freelancer Revelations
 
We’ve also got our:

iii.

“Genesis Specials”

iii. “Genesis Specials”

These are recurring calls focused on various topics that are meant to supplement core trainings. They will almost always occur on Wednesdays at either 10 am or 1 pm Pacific Time… 
 
And of course, all these calls are recorded and placed in our members area. 
 
Our current list of Genesis Specials Include…

Monthly Mindset Calls

We KNOW that Mindset plays a MASSIVE role in your success as a copywriter (and life in general).

So it’s a PRIORITY of the Genesis program to make sure we give the right mindset for RAPID growth.

On these special mindset calls…

Stefan, Luke, or Mario…

Other successful high-earning copywriters…

And even some of the TOP mindset and thought leaders in the space…

Will lead you through exterminating Imposter Syndrome… reframing your thoughts around money and worthiness… and establishing other WINNING belief systems that’ll help you rapidly RISE up the copywriting ranks.

(And maintaining that winning mindset is going to become EASIER for you… because we’re going to make sure you build the actual, proven copywriting SKILLS to back it up.) 

Monthly “Ascension” Calls

These are calls led by members of the $2,700/Month Copy Accelerator PRO, where we teach members of Genesis some of the most advanced concepts we’ve been studying. 

We’re doing this to bridge the gap between Genesis and Pro, and make sure you’re being exposed to the highest-level tactics and strategies in the world of Copy and CRO.

In other words… we’re making sure you have access to the BEST copywriting training available anywhere.

Monthly A Lister Feedback Calls.

Note, these are in ADDITION to the regular feedback that Genesis Members get (more on this in a minute). 

In these specific calls though, it’ll be some combination of Stefan, Luke, Mario, or other A Listers spending about TWO HOURS reviewing people’s copy on a live call and providing feedback.
 
Obviously we won’t be able to get to everyone’s copy each week…

But we do have systems and rotations in place to ensure that each member gets their copy reviewed on a regular basis.

(If we don’t get to you on one call, you’ll be prioritized on the next.)


Plus it also allows us to keep tabs on who the up-and-coming writers are in Genesis.

(Because like we said… we’re constantly hiring copywriters for our own offers… and offers we’re partnered on. So getting on our radar can be the big break you’ve been dreaming of.)
 
And then, speaking of feedback…

iv.

All Genesis Members Get Ultra-TARGETED Weekly Copy Feedback From Our Team of A-List Writers… Through Our ORACLE Precision Feedback System! 

iv. All Genesis Members Get Ultra-TARGETED Weekly Copy Feedback From Our Team of A-List Writers... Through Our ORACLE Precision Feedback System!

The FEEDBACK in Genesis is unlike ANYTHING in ANY copywriting mentorship program you’ve EVER heard of.

Because not only do you get your copy reviewed every single week by our team of A-List Copy Coaches…

But the feedback you get is LASER-TARGETED towards actually making sure you improve week after week.

We’re using BREAKTHROUGH technology here… 

Which we call the “ORACLE” System…

That allows our coaches to HONE IN on any mistakes you’re making… which are holding you back as a copywriter.

And once our coaches identify your area of improvement…

(Our ORACLE system makes it IMPOSSIBLE to miss.)

You get DIRECT training from Stefan, Luke and Mario on how to STRENGTHEN that area of your copy.

So you’re literally improving your skills…

And growing stronger as a copywriter… every single week.

Because we allow you to submit ONE piece of client copy every week.

It can be emails, ads, sales letter leads, advertorials, whatever you’re working on.

Then… in addition to that client work…

We also allow regular “Skill Challenge” submissions…

To ENSURE that you’re consistently growing as a copywriter…

Whether you’re actively working with clients yet or not.

(Although, we’ll CONTINUE to focus on helping EVERY member in Genesis land actual paying clients.)
 
Like we said… this FEEDBACK system is a complete game-changer.

Nothing like this has ever been created before.

We’re ALREADY noticing a massive difference in our members' copy… after just a few weeks implementing this ORACLE Feedback system.

And we know that… because we’re tracking ALL of it.

Because EVERY member of Genesis has their progression TRACKED from week to week.
 
This way, you can visually see patterns when it comes to your copywriting and identify areas of your “game” that need the most attention…
 
Along with where you’re the strongest.
 
We know that feedback is a HUGE part of getting better…
 
Which is why we’ve spent so much time and energy creating this ORACLE system…

Because it allows us to provide feedback that is PERSONAL to you… LASER-targeted towards helping you improve…

While also SCALABLE enough for us… so that we can deliver high-quality EVERY single time… WITHOUT overloading us or our A-List coaches.

(No half-ass, “going through the motions” feedback here. You get the goods EVERY single time.)

And since we’re OBSESSED with making sure you develop REAL, marketable skills as a copywriter…

So you can actually earn a SOLID living at this…

v. We're ALSO Putting Our Members Through Specialized “Skill Path” Training...

v.

We’re ALSO Putting Our Members Through Specialized “Skill Path” Training…

Because while Genesis is designed to improve your skills in ALL areas of copywriting…

And turn you into a true “T-shaped” marketer who can handle ANY task thrown your way…

We ALSO want to give you SPECIALIZED skills that you feel FULL CONFIDENCE in.

Certain subsets of copywriting…

Where you TRULY excel…

And are able to generate RESULTS for your clients at a top 1% level.

So inside Genesis…

In addition to ALL the other training and feedback…

We’re also going to coach you through specialized SKILL PATH training…

Where we’re going to help you become a TOP-TIER copywriter in one of 3 specific areas:

Emails
Ads
Or Advertorials

Why these 3?

Because:
  • They’re relatively easy to master… even for those “early” on their copywriting journey.
  • ​There is MASSIVE demand for this kind of copy in the market right now.

    So getting DAMN good at Emails, Ads, or Advertorials gives you a great chance at landing consistent work and life-changing retainers.
  • The skills you acquire by MASTERING these skills carries over into MOST forms of copy you’re ever going to write.
So by the time you get “TRULY GREAT” at any of these 3 things…

You’ll likely be “good enough” to handle ANY copywriting job thrown your way…

Which opens the door to some amazing income opportunities for you…

And puts you on the FAST TRACK to consistently hitting 5, 10, or even 15K+ a month.

Now… in addition to all the training calls, the feedback, and the “Skill Path” training… 

All Genesis by CA Members also get access to…

vi.

The Copy Accelerator Vault…

vi. The Copy Accelerator Vault…

This alone is worth six figures…
 
As it contains 3+ years of high-level trainings that have never before been made available to the public.
 
Including over 100 World Class Masterclasses on every topic conceivable like:
  • The RMBC Method (taught by Stefan)
  • ​Writing Great Leads
  • Several years’ worth of calls on how to grow your freelancing business with Brian Speronello
  • ​Writing Headlines and Avoiding the Biggest Mistakes
  • Fascinations and Bullets
  • ​How to Create Avatar Empathy Maps
  • ​​Secrets to Paid Email Drops
  • How to Make More Money With Your Emails (With Ian Stanley)
  • ​How to Find Hidden Money In Your Email List (With Troy Ericson)
  • ​Justin Goff’s OLOF Method for Upsells that Convert at 30%+ 
  • ​The Masterclass on Swiping to 8 Figures (with Jay Deiboldt)
  • ​Mastering Downsells
  • Emotional Storytelling
  • ​Writing Effective Closes
  • How to Come Up With Big Ideas
  • ​12x Winning VSL Breakdowns
  • How to Beat A Control
  • How to Write Story Based Emails, Topical Emails, and Curiosity Emails
  • YouTube Ad Strategy (with Mike Buontempo)
  • ​Top YouTube Offers (with Ian Nagy)
  • ​What’s Working on Native Traffic
  • ​The Facebook Ads Compliance Handbook
  • ​Writing Winning Advertorials (with Heath Wilcock)
  • ​The Biggest Needle Movers for Offer Optimization
  • ​What To Test First on a New Offer (with Justin Goff)
  • ​​How to Sell More of the Same In Your Upsells
  • ​The Key To Writing Irresistible Subject Lines
  • ​The Step-By-Step Formula for Writing New Email Creatives
  • ​How to Monetize an Email List
  • Hidden AOV Boosters In Your Funnel
  • How to Dissect a Winning Offer
  • Countless A/B Wins that Can Make You Money Now
  • ​How to Create a “Hell Yes Offer”
  • ​How Traffic and Funnels Went to 8 Figures
  • ​The Top Mistakes That Stop Your Offer From Scaling
  • ​How to Write a Sizzling New Lead That Beats The Control
  • ​The 3 Steps You Need to Scale to 1,000 Sales Per Day
  • ​​​How to Diagnose a Sales Page That’s Not Working
And that’s on top of our never-available-to-the-public event recordings, which contain some of the best talks of all time from folks like: 

Alison Machado (Golden Hippo), Ian Stanley, Rich Schefren, Josh Elizetxe, Steve Gunn, James Van Elswyk, Carline Anglade Cole, Jason Capital, Chris Evans, Dan Ferrari, Emily Lark, Amber Spears, Marcella Allison, David Deutsch, Jay Deiboldt, Chris Haddad, Marc Stockman and Jeff Radich, Matt Harmon, Jason Kutasi, Tyler Bramlett, Adam Feldman, Rudy Mawer, Jordan Hall, Allison Carpio, Ed Reay, Nick Daniel, and many others. 
This thing is worth six-figures on its own…
 
And we’re still not done…
 
Because your Genesis by CA Membership also comes with:

vii.

Monthly Contests that Can Help Cement Your Status as a Rising Superstar in the World of Copy.

vii. Monthly Contests that Can Help Cement Your Status as a Rising Superstar in the World of Copy.

This is one we’re really excited about…
 
Because it gives our members a unique opportunity each month to practice their copy, build their portfolio, and maybe even catch the attention of their dream clients.
 
It works like this:
 
Each month, we’ll be running a contest that’s open to all members of Genesis…
 
Where you’ll have the opportunity to write an email creative, a headline, an ad, a lead, or some other piece of copy…
 
Then all submissions will be reviewed by our team…
 
And the top five submissions will all get recognized by Stefan, Luke, and Mario through their various social platforms…
 
As well as on our website.
 
In addition to this…
 
Whoever gets the top-rated submission for each contest will win a free month’s membership into Copy Accelerator PRO…
 
Which includes access to apply to high paying copy jobs we bring to that community…
 
Unlimited copy feedback from Stefan, Luke, Mario, and other A Listers…
 
The ability to apply for CA Labs Jobs – which are high-paying jobs with 7-9 figure clients that come with equity or rev share potential…
 
And more.
 
We’re doing this as a perk for you…
 
And because selfishly…
 
These contests help us to identify the top talent in Genesis and then give them a high level of personal attention and mentorship.
 
And here’s the crazy part…
 
We’re STILL not done…
 
Because members of Genesis will also get:

viii.

A Complimentary Virtual Ticket to our Copy Accelerator LIVE Events.

viii. A Complimentary Virtual Ticket to our Copy Accelerator LIVE Events.

We charge $1,450 for a virtual ticket…
 
And our events bring together some of the highest-level people in the worlds of copywriting, eComm, WEB3, and Direct Response.
 
For example…
Speakers and Attendees at our August 2022 event in Austin, Texas included: 

Nick Daniel (VShred), Brooke Castillo, Chance and Abdul from Modern Millionaires, Jason Fladlien, Matthew Stafford, The Affiliate DAO Co-Founders, Marisa Murgatroyd, Craig Shaw, Lee Richter, Alyssa Dillon, Ron Lynch, Francis Wolff, Aria Boushehri, Ajit Nawalkha (CEO of Ever Coach), George Karanastasis, Tyler Bramlett, Sabah Karimi, Neville Medhora, Elizabeth Massing, Scott Rewick, Ian Nagy, Sean Vosler, Paul Krause (eJam), Natalia Clower, Emma Rainville, Julian Bryan, Kurt Gagarin, Nate Hopkins, Jesse Cannone, Matthew LaCrosse, Curt Maly, Jesse Elder, Kat Merritt, Lis Graham, Tony Moy, James Klein, David Gonzalez, Nick Stephens, Patrick Stiles, Mike Buontempo, Troy Ericson, Jordan Hall, Johnson Li, Nick Verge, and so many more.
And in addition to your virtual ticket…
 
Genesis by CA Members will also have opportunities to upgrade to an in-person ticket for our events at a discount compared to what’s offered to the public. 
 
Okay, so just to recap everything you get as a member of Genesis by CA:
The Monday Gospels – a weekly call taught by experts and covering all foundations and essentials of direct response copywriting, conversion and revenue optimization, funnel economics, and more.
  • Real World Value: $2,167 per month
Freelancer Revelations – another weekly call where the world’s highest grossing freelancer copywriters given you proven strategies and advice on how to acquire customers - no matter where you are in your journey. ($26,000 per-year real world value)
  • Real World Value: $2,167 per month
Genesis Specials – ongoing calls where you’ll get exposure to the highest level tactics and strategies from Copy Accelerator PRO, along with the opportunity to watch A Listers provide some members with live-feedback in real-time ($12,000 per year real world value)
  • Real World Value: $1,083 per month
TARGETED Weekly Feedback on Your Copy from A-List Writers 
& Our Proprietary ORACLE System – With the ORACLE (and direct feedback from our A-List Coaches), you can submit copy every single week. And your copy WILL improve every week. Because this feedback system is specifically designed to make you BETTER. Additionally, you’ll have a tracker so you can monitor how you’re progressing and see where to spend the most focus.
  • Real World Value: $2,997 per month
Exclusive SKILL PATH Training – We want you to be competent in all areas of copywriting… but GREAT in at least one. This SKILL PATH training is designed to help you develop top 1% skills in Emails, Ads,
or Advertorials… so you can CONFIDENTLY go after clients… deliver
amazing results… and earn a lucrative living as a copywriter as quickly as possible.
  • Real World Value: $1,997 per month
The Copy Accelerator Vault – with 3+ years of high level trainings and live event recordings.
  • Real World Value: $3,000 per month
Monthly Copy Contests – where the top 5 writers will get heaps of public recognition from Stefan, Luke, Mario, and other A List writers who have tons of influence with clients. Trust us: you want to get better paying clients faster? Finishing in the Top 5 will get you on the map for the types of people you want to work with. Plus, the overall #1 winner each month gets a free 30 Day Upgrade to Copy Accelerator PRO.
  • Real World Value: $1,500 per month
A Complimentary Virtual Ticket to our Copy Accelerator LIVE Events – where you’ll be exposed to cutting edge tactics, funnel hacks, and mindset shifts from the top 7, 8, and 9 figure entrepreneurs in the world’s of eComm and Direct Response.
  • Real World Value: $1,450 per ticket
Add it all up and I could very easily make the case that Genesis by CA is worth $16,361 per month
 
So when Genesis members like Dan and Patrick said this program felt like it was worth 5-figures a month…

Their instincts were pretty spot on!

But joining Genesis by CA isn’t going to cost you anywhere NEAR that amount.

Because my partners and I have made a CONSCIOUS decision to price Genesis by CA membership at FAR less than what it’s actually worth.

Seriously…

We’ve had many talks about this.

And we’re fully aware we’re leaving money on the table by pricing Genesis by CA as low as we did.

But we made this decision for TWO reasons

1

We’re looking to create the NEXT generation of copywriting superstars.

REASON 1:

We’re looking to create the NEXT generation of copywriting superstars.

The entire Genesis program has been built with one major goal in mind: your progression as a copywriter.

We created this program to find and nurture up and coming copywriting talent.

We want to help you get really good, really fast…

So you can start working with higher level clients…

Writing killer controls…

And earning more money.

Why is that important?

Because the better we help YOU become as a copywriter…

And the more we help you boost your income…

The more likely you are to ascend to Copy Accelerator PRO…

And eventually even join us as part of CA Labs… where we can work on 7, 8, and even 9-figure rev share deals TOGETHER.

(We’re planning on launching 50-60 of these deals within the next 12 months.)

So basically… we’re pricing Genesis low so that our interests are FULLY ALIGNED.

We’re playing the long game here…

Because our entire ecosystem depends on helping writers like you become really good.

Which takes us to point #2…

REASON 2:

We want your FOCUS to be on actually GETTING good.

2

We want your FOCUS to be on actually GETTING good.

Because that’s how you actually make the big money as a copywriter.

By increasing your skills and becoming world-class… 

To where you can churn out high-converting copy for any client you choose to work with.

So while we could easily charge 3X, or 5X or even 10X for membership into Genesis…

We didn’t want to put that financial burden on you.

Because it puts you in an uncomfortable position…

Where you’d have to constantly scramble for clients…

Take on jobs you know you shouldn’t take…

And probably put out mediocre copy…

Because you’re spread too thin…

Since you’re stressed out about covering your monthly membership.

(In other words, we’re trying to PREVENT you from getting stuck in Grinder mode.)

We’ve seen that happen in other coaching programs…

And we didn’t want to make that mistake.

We want to put you in position to put out your absolute best work on every project you take on…

So you can build that reputation as a copywriter who delivers…

And raise your rates accordingly.

That’s why we made Genesis extremely affordable.

Because we don’t want it to ever feel like a liability… or some unwelcome bill…

We want Genesis to feel like what it actually is…

A priceless resource that’s going to help you rapidly rise up the copywriting ranks…

Dramatically increase your skill level…

And maximize your earning potential as a copywriter.

So… for those reasons…

Getting full access to Genesis by CA ISN’T going to cost you $10,000.00 a month.

It’s not going to cost you $3,000.00 a month.

In fact…

Even though Genesis comes with world-class copy training and targeted progression-focused feedback from A-List Coaches

Joining Genesis isn’t even going to cost you $1,000.00 a month.

Because When Join Genesis Today During This Special Limited Time Opening… You Can Become A Member For Just $16/Day!

I’m serious…

When you join today… you can lock in your Genesis membership at the special price of just $497/month.

And you can lock that price in for LIFE.

So even though our current members are encouraging us to RAISE the price…

Because they feel GUILTY about how little we’re charging compared to how much value we’re delivering…

By getting in TODAY… 

BEFORE the enrollment deadline closes again…
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You’ll NEVER have to worry about any of the likely price raises coming in the future.

YES! I Want to Join this World-Class Mentorship Program Today! 

Is Now Closed.
And yes… that is a REAL deadline.

So if you hesitate…

And end up missing out…

You will NOT be allowed into Genesis.

That’s true… regardless of how well I know you… or even how much I may like you.

Because once we hit that deadline, ALL our focus shifts.

ALL our attention goes towards onboarding our new Genesis members…

To ensure they get the BIGGEST wins possible… in the shortest amount of time possible.

So we’ll be closing Genesis to new members.

And as far as when we’ll reopen it again…

I couldn’t tell you.

It could be a month.

Could be two months.

Could be even longer.

Because we’re NOT going to reopen the program until all our new members are taken care of…

And placed on a CLEAR path to thriving as a copywriter.

Plus… when we reopen it… there’s no guarantee it’ll be at this current price of $497 a month.

It could be double that.

(Since our current members INSIST we start charging closer to what this program is actually WORTH.)

But avoiding potential future price increases ISN’T the main reason to join Genesis today.

The reason to join Genesis today is so you can STOP wasting time.

Because EVERY extra month you spend STUCK in the Rookie Phase, or the Student Phase, or the Lone Wolf Phase…

Means you’re missing out on generating WINS for clients.

(And likely costing yourself THOUSANDS of dollars.)

Every extra month that you spend STUCK as a Grinder or Journeyman…

Where you’re forced to charge LESS than what you’re worth…

Is costing you BIG money… and MASSIVE opportunity costs.

Because with Genesis, you can land BETTER clients.

Charge MORE money.

And develop top 1% copywriting skills… that opens the doors to JUICY retainers, rev share deals, partnerships, and more.

The kind of opportunities that take you from “trading hours for dollars…”

To building REAL wealth…

And creating that financial cushion to where you DON’T have to work so damn hard all the time…

So you can FINALLY start enjoying that lifestyle freedom that likely attracted you to copywriting in the first place.

Yes, you still have to “do the work.”

It’s not going to happen by accident.

But Genesis puts you on a CLEAR PATH to achieving this kind of life.

It gives you the clarity, the confidence, and the high-value skills to actually LIVE THE DREAM.

The bottom line is:

As 3 of the TOP copywriters in the world today…

Who’ve also been through EVERY phase of the copywriting journey…

We know WHY you’re stuck.

And we can help you get UNSTUCK… FAST.

We’ll give you all the training, the feedback, the mentorship…

And everything else you need…

So you can stop “trying” to be a copywriter…

And start THRIVING as a copywriter.

So if you’re tired of feeling lost… and confused… and demotivated…

Because you’ve stagnated in your copywriting career… and don’t know what to do to get the train moving again…

Then let us help you.

Just try Genesis today.

Give it a month.

(There’s no forced year long commitments or anything like that.)

Come to the calls.

Dig through our $100,000.00 training archives.

Submit copy for feedback.

Listen to the advice we give you.

And I PROMISE you…

By this time next month, you’ll be BEAMING with excitement…

About all the amazing opportunities that open up for you.

I can confidently make that promise…

Because we’ve ONLY seen it happen.

And with all the “SECRET PLANS” we have for Genesis…

(Which we haven’t even mentioned today…)

This program is ONLY getting BETTER.

And it’s ALREADY far beyond any other copy mentorship program you’ve ever heard about.

So get in now WHILE you still can…

And me, Luke, Mario…

Our amazing A-List Copy Coaches…

Plus the 100+ other rising copywriting stars already inside Genesis…

Will be waiting for you on the inside…

To help you make the BIG breakthroughs you’ve been dreaming of.

YES! I Want to Join this World-Class Genesis Mentorship Program Today! 

Is Now Closed.

YES! I Want to Join this World-Class Genesis Mentorship Program Today! 

Enrollment Ends In:

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